Footman James Editorial Page

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Press Release



Footman James has achieved Gold status, the highest award, for customer experience by independent feedback company Investor In Customers (IIC).

Earlier this year, clients and staff of Footman James were sent a survey asking for in-depth feedback on the customer experience that FJ provide. After collating the results, IIC were able to award Footman James with the coveted Gold award after achieving an impressive score of 84.3%.

The IIC Awards seek to recognise businesses that meet and exceed regulatory standards for customer experience excellence. The independent organisation undertakes extensive exercises and research to collect and understand the views of staff and customers alike to ensure customer service and relationships are at the forefront of every decision the company makes.

David Bond, Managing Director of Footman James comments: "At the beginning of 2020, the first year conducting the IIC survey, we achieved the Silver award and were less than 1% away from Gold. Since then, our staff and clients have faced incredible challenges due to the pandemic, so to see our score improve under such circumstances is something we as a business are deeply proud of. We are also pleased to have received comments on how we can further improve our offering. We’ll be looking at these individually over the next couple of months and will be using them to shape the future of the business."

Feedback from clients included, "Excellent service in every way. They are a big firm that act like a small family run business. Personal. That's nice." and "FJ seem to fully understand the customers perspective and share in their love of classic vehicles. It feels like we are all members of the same club."

Employees also said, "I feel encouraged and motivated to progress and that I will be rewarded for my hard work. The people are lovely, I feel heard and respected and there is a genuine passion to help our clients enjoy their classics."

Sandy Bryson, Director at IIC commented, "I'm absolutely delighted for the whole team at Footman James in achieving Investor in Customers’ highest award: Gold! Recognising that they are providing their clients with an 'exceptional' client experience. It is testimony to David Bond and all of his colleagues that, after so narrowly missing out on a Gold award last year, they have worked hard to implement the recommendations from that assessment to achieve a solid Gold this year. Many, many congratulations."

As a thank you to clients for completing the survey, Footman James also made a donation to Speed of Sight, a charity that offers driving experiences to blind and disabled people of any age. Speed of Sight has four specially designed and kitted out cars - two racing cars and two all-terrain buggies, with driving experiences across racing circuits, off-road tracks or any other large enough area across the nation.


Reliant Sabre & Scimitar Owners Club Ltd has partnered with Footman James who provide an insurance solution that delivers specialist cover for classic vehicles to owners, collectors, restorers, private clients and traders.

Footman James have been providing specialist vehicle insurance for 35 years. They play an active part in the classic vehicle industry, working with over 150 clubs, associations and infinity groups.

Footman James policies have been designed with you in mind, for example their Classic Car and Classic Bike insurance policies come with show and events cover as standard.

You can also further tailor these policies to suit you by choosing from a range of additional options, collectively called FJ+.

Additional options include:

  • Agreed Value: Rest assured in the knowledge that the true value of your vehicle has been settled and agreed at the beginning of your policy. Prices for classic cars and bikes are from £12
  • Nil-Deduction Salvage Retention: If the worst should happen and your vehicle is involved in a total loss claim, this option allows you to retain your vehicle and/or its parts (subject to the salvage category applied) with no additional costs involved to purchase the salvage at the time of a loss (restrictions may apply). Prices for classic cars and bikes are from £15
  • FJ Rescue provided by RAC: Breakdown service provided by the RAC. Pricing for classic cars and bikes are from £40

All FJ+ options can be added to your cover at anytime (certain restrictions may apply). Footman James can also arrange policies for your competition car, kit car and replica car too, as well as classics. They can insure all of these vehicles plus your modern daily driver on one Flex (up to 5 vehicles) or Multi-Vehicle (over 5 vehicles) policy - providing you with just one premium, one set of documents and one renewal date for your fleet of vehicles.

As part of Reliant Sabre & Scimitar Owners Club Ltd you are eligible for club specialist rates with Footman James, which include:

  • Cars may be covered from 10 years (drivers over 25/mileage restrictions may apply)
  • Up to 10,000 miles available (driver and vehicle age restrictions apply)
  • Classic policies for young enthusiasts (driver over 18, mileage restrictions apply)
  • Multi vehicle cover for your classic and your modern

Footman James have a full online service where you can buy a policy, renew and access your documents easily on their document portal. You can find out more at

They also have a friendly UK call centre who you can call for a quote on 0333 207 6184


Terms, conditions and exclusions apply.

Footman James is a trading name of Advisory Insurance Brokers Limited. Registered in England No. 4043759 Registered Address: 2 Minster Court, Mincing Lane, London, EC3R 7PD. Authorised and regulated by the Financial Conduct Authority. WEGE058.12.13